Causes and Concerns

When writing your business plan one of the most important features or aspect of the plan it to make sure you research the featured organization and have knowledge of the cause that you are writing about. It is an injustice if you make a false business plan that doesn't apply to the real world. If your plan is false or fictitious you have just done a injustice to the organization that you were working for. How do you feel about this, should we do a real plan or do you feel that you can gain information from a fictitious plan?